Sweet Treat: Sweet Talk Publicity's newly expanded team includes Account Exec. Abbey Frederick, Jr. Account Exec. Hailey Johnsen and Coord./Publicity LillyMarie Smith. Frederick (email here) joins after a five years in the luxury fashion industry, Johnsen (email here) got her start at Las Vegas-based agency Wicked Creative and Smith (email here) joined Sweet Talk after graduating from Belmont University, where she interned with BMLG, UMG and JonesWorks.